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Why Influencer Marketing?
Want to stay relevant? Stand out from the crowd? Position your message authentically with your audience? We've got you. Because we’ve got the expertise and connections.
With a diverse community of 3,800+ creators, influencers, and thought leaders, we bridge brands with the perfect voices – no matter the industry, niche, or scale.
From micro to macro, lifestyle to finance, our network spans the entire creator economy. Whether you need a trendsetter, an expert, or a viral sensation, we find the perfect match.
Since 2016, we have been dedicated to professionalizing influencer marketing in Switzerland. As pioneers, we help brands create authentic connections by giving them a relatable face, standing out in the market, and engaging meaningfully with their communities and audience.
Our Offer
Influencer marketing is all about authentic connections – whether B2C or B2B. We help brands collaborate with influencers, content creators, trendsetters and industry experts to drive engagement, trust, and credibility.
From Instagram, TikTok, YouTube, LinkedIn, and other (niche) platforms, our data-driven influencer marketing approach ensures your message reaches the right audience. With AI-powered insights, strategic execution, and performance tracking, we turn influencer collaborations into measurable impact.
Whether it’s building stronger brand awareness, sparking conversations with consumers or building authority among decision-makers, we’ve got the expertise to make influencer marketing last.
We don’t just create campaigns – we create moments. Our experiential influencer events and offline activations bring your brand to life, turning influencer collaborations into unforgettable real-world experiences.
Launch parties, VIP activations, interactive community vs. influencer challenges, hands-on workshops – we handle it all. Strategy, influencer sourcing, coordination, logistics, and content amplification? Covered.
Your brand isn’t just seen – it’s experienced. And that’s what makes it unforgettable. Because we make your brand the talk of the town!
Ready to take your influencer content to the next level? Kingfluencers’ Influencer TV Spot Service gives your brand the power to go from social media to Swiss TV.
Partnering with Admeira, we turn influencer-generated social content into slick 15-second TV spots that look just like TikToks or Instagram Reels – same vibe, but even bigger reach.
It’s the best of both worlds: your influencer marketing magic on prime-time TV, driving visibility, engagement, and max ROI – all while keeping it fresh, fun, and budget-friendly.
Let’s make your brand impossible to ignore!
More reach. More impact. More results. Maximize your brand’s impact with Kingfluencers’ 360° Influencer Content Activation Packages.
Seamlessly blend authentic influencer content with the digital power of the Goldbach universe, extending your reach across Switzerland’s top media networks. From social media to digital platforms like 20 Minuten – and even TV, DOOH at high-traffic locations, or print – our cross-channel influencer marketing strategy ensures maximum awareness and engagement.
Unlock powerful synergies with a single-source influencer marketing approach, strategically integrating influencer collaborations, digital media, and targeted content placements for unparalleled visibility.
Our Process
Influencer marketing isn't just a piece of the puzzle – it's your game changer. Here's how we make it happen:
Brand Consulting
Every killer influencer marketing campaign starts with knowing exactly who you are.
Our expert consulting team dives deep into your brand, audience, and goals to craft a strategy that hits the mark. No guesswork – just smart, data-driven influencer marketing moves.
Creative Strategy
Great influencer content doesn't have to be just seen – it has to be felt and evoke emotions.
Our creative pros develop bold, engaging storytelling concepts that align perfectly with your brand. Backed by AI-driven insights, we make sure your message lands with the right people, in the right way.
Influencer Strategy
Not all influencers are created equal.
We handpick the best creators for your campaign, matching your brand with influencers who truly connect with your audience through their communities. 100% Authenticity. Engagement? Through the roof.
Influencer Onboarding
Once we’ve locked in the perfect influencers, we set them up for success.
Clear briefings, detailed expectations, and a seamless onboarding process ensure they bring your vision to life – effortlessly.
Campaign Management
We run the show so you don’t have to.
From content approvals and quality control to performance tracking and optimization, we manage every step, making sure your influencer marketing campaign delivers real, measurable results.
Testimonials
"In recent years, we have implemented numerous campaigns together with Kingfluencers that have sustainably strengthened our brands. I truly value the close and professional collaboration with your team. Thanks to your many creative ideas, we were able to reach and engage our target audiences in a direct and effective way. We’re looking forward to many more exciting projects with Kingfluencers."
"Since 2020, I’ve been working regularly with Kingfluencers and have built a close relationship with the team. I truly value the collaboration – they work with exciting, high-quality clients and every campaign runs smoothly. Organization and communication are always on point, and on top of that, there are frequent cool events and opportunities for personal exchange, which I really appreciate in today’s online world, where things can often feel distant and anonymous. Here’s to many more amazing years with Kingfluencers 🤝"
"Creating authentically relevant content isn’t a matter of luck. It takes the right partners, a strong team, and the courage to try new things. For us, Kingfluencers was more than just an agency – they were sparring partners, creative enablers, and fully committed to every spontaneous idea. Taulant, in particular, poured his heart into the campaign, giving it a tangible sense of authenticity. He didn’t just participate – he embodied yallo in every story, every reel, and every stunt."
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"Through our collaboration with Kingfluencers, we bring our messages to our target audiences in an authentic way. Thanks to relevant influencers, we create closeness, interaction, and a strong connection to the SBB brand."
“The collaboration and campaigns with Kingfluencers have always been super exciting and straightforward. We're always very happy when we get to implement campaigns together with them! Communication is well-structured and clear right from the briefing stage, which allows me as a content creator to start the campaign efficiently and with motivation. With Kingfluencers, we've always worked with wonderful, kind people and truly enjoy collaborating with them!”
"The collaboration with Kingfluencers is always on equal footing. I truly enjoy working with the team – they consistently bring fresh ideas to the table, manage projects efficiently and convincingly, and deliver strong results. What I especially appreciate is how we were able to present our crypto offering to potential clients in new and creative ways."
“I’m very grateful to have been working with Kingfluencers for over four years. The team is professional and always maintains active communication with me. This has allowed us to successfully carry out many campaigns together over the years. Kingfluencers is more than just an agency – they are a trustworthy team that truly supports content creators. I’m looking forward to the future and to continuing to work with such a competent and dedicated team.”
"This case study shows how, together with Kingfluencers, we created engaging storytelling with a wide reach through authentic influencer marketing. The positive collaboration was the key to this success.”
“Kingfluencers helped me realize the true potential of my community. They believed in me, recognized my value, and opened so many doors. Today, I’m proud to be a Brand Ambassador for L’Oréal Paris and Lancôme. I’ve been working together with Kingfluencers for almost five years – always with warmth, loyalty, and professionalism. They’ve given me trust, joy, respect, and some of the most exciting projects and events. I wouldn’t be where I am today without them – and I’ll always be grateful.”
"Working with Kingfluencers is always highly professional and appreciative. We value the outstanding quality of the content, which is perfectly tailored to our needs, as well as the successful mix of creative storytelling and well-matched influencers."
"Kingfluencers provided us with the perfect fit of influencers to target the audience of 'people moving out of home for the first time.' When we give influencers creative freedom, the content becomes even more creative and, above all, authentic. For us, the campaign was a huge success story."
"Working with Kingfluencers has been excellent from the very beginning – coordinated, transparent, and collaborative. Thanks to regular communication and shared commitment, we look back on a thoroughly successful campaign and are already looking forward to future projects together."
"I have been working with Kingfluencers for two years and truly appreciate the collaboration. Professional, reliable, and at the same time wonderfully human – every project is a pleasure. Your dedication and expertise are outstanding, and I look forward to many more shared successes! 🥰"
"I’ve been working with Kingfluencers for over five years – and for good reason. The collaboration is professional, reliable, and always on equal footing. They understand what creators need and bring brands and influencers together in an authentic way. That’s exactly how influencer marketing should be!"
Möchtest du mehr über uns erfahren?
Why Influencer Marketing?
Want to stay relevant? Stand out from the crowd? Position your message authentically with your audience? We've got you. Because we’ve got the connections.
“In the Campaign Management & Client Excellence department, we ensure the smooth implementation of your influencer marketing campaign. We manage campaigns from A to Z and achieve the best results for our clients. We strive to understand and deliver on every client request, while providing influencers with the support they need to create content that remains on people’s mind.”
Understanding the Difference Between Influencers and Content Creators: Clearing Up the Misconceptions
Influencers and content creators are often seen as the same, but they have distinct goals and approaches. Understanding these differences helps brands develop more targeted strategies and maximize the potential of both roles.
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Baloise x Kingfluencers Campaign
Influencer marketing is a strategy where brands collaborate with social media influencers to promote products or services. By leveraging an influencer's trust and connection with their audience, brands can boost awareness, engagement, and sales. This involves selecting relevant influencers, crafting partnerships, and sharing content that resonates with their followers. Popular on platforms like Instagram and TikTok, influencer marketing drives measurable ROI and enhances brand credibility
Influencer marketing can benefit your brand by increasing visibility, credibility, and engagement with your target audience. By partnering with influencers who have established trust within your niche, you can reach a highly engaged, authentic audience, leading to higher brand awareness, more traffic, and increased sales. It also helps to humanize your brand through relatable content, build customer loyalty, and improve ROI by leveraging influencer recommendations over traditional advertising methods. Ultimately, it provides an effective and measurable way to boost your online presence and connect with potential customers.
Influencer marketing is highly effective across various industries, particularly those that thrive on visual appeal, personal recommendations, and lifestyle associations. Any industry, however, can benefit from influencer marketing to build authenticity and trust.
Influencer marketing focuses on authentic, relationship-driven promotion through trusted individuals, while traditional marketing relies on broad, often impersonal campaigns like TV ads or billboards. The former offers targeted engagement and measurable digital results.
The difference between micro, macro, and nano influencers lies in the size of their following and the type of engagement they offer:
Nano influencers typically have 1,000 to 10,000 followers. They tend to have highly engaged, niche audiences and are known for their personal, authentic connections with followers. While their reach is smaller, their influence is often more impactful due to high trust and relatability within their community.
Micro influencers have 10,000 to 100,000 followers. They balance a wider reach with strong engagement, making them effective for brands looking for more targeted campaigns. They often cater to specific niches, offering highly engaged audiences at a relatively lower cost than larger influencers.
Macro influencers boast 100,000 to 1 million followers. They have a broad reach and can generate significant visibility, but their engagement rates may not be as high as those of micro or nano influencers. They are often seen as more professional content creators with a larger, more diverse audience.
Each type offers different advantages, with nano and micro influencers being ideal for more personalized, niche marketing, while macro influencers can provide large-scale brand visibility.
Yes, we can handle contract negotiations with influencers as part of our influencer marketing services. Contact us for more information.
Influencer marketing campaigns can be run on various social media platforms, each offering unique advantages. Instagram is perfect for visual storytelling and product showcases, particularly in fashion, beauty, and travel. TikTok excels with short, viral content, appealing to younger audiences. YouTube allows for detailed reviews and tutorials through long-form content, while Facebook is ideal for broad reach, community engagement, and event promotion. Twitter is great for real-time updates and discussions, and LinkedIn works well for B2B influencer marketing, particularly for thought leadership and professional services. Pinterest is effective for lifestyle and inspiration-based content, especially in fashion and home decor, while Snapchat engages younger users with creative, temporary content. The choice of platform depends on your target audience and campaign goals.
Kingfluencers creates and executes an influencer marketing campaign by following a strategic, data-driven approach. First,we define campaign goals, such as brand awareness, lead generation, or sales. We then identify the right influencers, selecting those whose audience aligns with the brand’s target market, using a combination of micro, macro, or nano influencers based on the campaign's objectives. After establishing partnerships, we collaborate on creative content that resonates with the influencer’s followers while staying true to the brand’s messaging. Kingfluencers manages the entire campaign, from contract negotiations and content approval to tracking performance using key metrics like engagement, reach, and conversions. Throughout the campaign, we ensure seamless execution, optimization, and reporting to measure success and adjust strategies as needed for maximum impact.
While the average campaign typically runs for 4-6 weeks, this can vary based on the size and complexity of the campaign. We also manage annual campaigns.
To find the best influencers for your target audience, we analyze key factors such as demographics, interests, engagement rates, and content style. We use our own data-driven app to evaluate influencers’ reach and audience alignment, ensuring they connect with the right group to maximize campaign success.
Yes, we can manage influencer collaborations across multiple platforms. We tailor content for each platform to maximize engagement and ensure consistency in messaging and branding.
The success of an influencer marketing campaign is measured by tracking key performance indicators (KPIs) like engagement, reach, website traffic, conversion rates, and ROI. We analyze these metrics to understand the campaign's impact, and adjust strategies to optimize results.
