Marketing Trends Uncovered: Insights, Tips and Strategies
How Retail & E-Commerce Brands Can Win with Influencer Marketing in Q4: From Black Friday to Dry January
Q4 is peak season in retail: Use influencer marketing for Halloween, Black Friday & Christmas to boost reach, engagement, and sales.
In-House vs. Influencer-Marketing-Agency: 18 Pros & Cons for Brands
In-house or agency? Discover 18 pros & cons of influencer marketing to find out what works best for your brand.
Trends Guide 2025 Q1
FREE TRENDS GUIDE! Predicting upcoming trends can be one of the most important factors when planning your next digital marketing campaigns. We've selected the top 5 digital marketing trends for 2025 Q1 that brands should pay attention to.
Understanding the Difference Between Influencers and Content Creators: Clearing Up the Misconceptions
Influencers and content creators are often seen as the same, but they have distinct goals and approaches. Understanding these differences helps brands develop more targeted strategies and maximize the potential of both roles.
What a TikTok Ban Would Mean for Brands, Creators, and the Swiss Social Media Landscape
TikTok is once again at the center of heated political debates. A potential ban on the platform in the U.S. could have far-reaching implications—not just for creators and brands but also for the entire social media ecosystem, including in Switzerland.
How Retail & E-Commerce Brands Can Win with Influencer Marketing in Q4: From Black Friday to Dry January
Q4 is peak season in retail: Use influencer marketing for Halloween, Black Friday & Christmas to boost reach, engagement, and sales.
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What Brands Can Learn from the Labubu Craze: Marketing Psychology Meets Influencer Campaigns
What’s behind the Labubu hype? Discover how brands cleverly use psychological principles and influencer marketing to create viral campaigns.
New! Instagram + Google: 6 Reasons Why This is a Big Deal for Brands & 6 Ways to Make Your Influencer Campaigns More SEO-Friendly
Discover why the connection between Instagram & Google is becoming more important for brands – plus 6 easy SEO tips to boost visibility in influencer marketing.
In-House vs. Influencer-Marketing-Agency: 18 Pros & Cons for Brands
In-house or agency? Discover 18 pros & cons of influencer marketing to find out what works best for your brand.
Trends Guide 2024 Q2
FREE TRENDS GUIDE! Predicting upcoming trends can be one of the most important factors when planning your next digital marketing campaigns. We've selected the top 5 digital marketing trends for 2024 Q2 that brands should pay attention to.
Trends Guide 2025 Q1
FREE TRENDS GUIDE! Predicting upcoming trends can be one of the most important factors when planning your next digital marketing campaigns. We've selected the top 5 digital marketing trends for 2025 Q1 that brands should pay attention to.
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